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Graphic Design: City Year Cleveland Ad
A common task I'm assigned at Taft Law is creating various ads for the firm including sponsorship, announcement, and B2B. This ad specifically emphasizes Taft's sponsorship of City Year Cleveland. Visually, Taft employs clean simple design utilizing bold line and color. In the final ad, I mirror the back-slash of the Taft logo to emphasize the copy and lead the eye from the big slash and copy to the smaller slash and logo.
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