March 23, 2014

New Hire Announcements


Print Version

Web Version





































Graphic Design: New Hire Announcements
Every time a lawyer becomes a part of the Taft family he/she receives an announcement, for both print and web. The announcement's information, provided by the new hire, includes a brief description of the position the new hire is filling, his/her contact information, and Taft's website. In the case of Marianne, there is also a brief description of Taft, its office locations, and practice groups. My role in announcement production included an exercise in information design across multiple platforms. Aside from making it look pretty, I was expected to present the information in an organized fashion that allowed its audience do easily distinguish which information is most important. Utilizing font size, color, weight, and line spacing, I was able to create flow, leading the audience through the information hierarchy with ease. These elements work with the image and border to create a dynamic, yet professional, announcement that falls within Taft's overall branding.

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